AEON Bring Abg J Products to Penisular Malaysia 2024

 Assalamualaikum and Hi Everyone...

Recently, Abang J, the Sabah-based brand renowned for its authentic flavors with a sweet finish and use of premium raw ingredients in its signature satay and grilled products, successfully launched its ready-to-cook product line at AEON Mall Cheras Selatan. 
The event was graced by Her Royal Highness Paduka Puteri Tunku Mariamz bte Al-Marhum Al-Mutawakkil Alallah Sultan Iskandar Al-Haj, serving as the guest of honor. Her Royal Highness and Datuk Koh Chung Jade, the Managing Director of Jetsin Sdn Bhd and visionary founder of Abang J, have long shared a commitment to corporate social responsibility (CSR), collaborating on initiatives that uplift local communities. 

For the first time, Abang J’s products are penetrating the Peninsular Malaysia market, a significant milestone for the brand. After establishing itself as a pioneer in Halal ready-to-cook products in Sabah, it has always been a dream for Abang J to market its products through AEON, a reputable retailer. This allows the brand to reach a broader audience and fulfill its vision of bringing the authentic flavors of Sabah to homes across the country. 

During the launch, Abang J showcased its extensive range of ready-to-cook products, including the signature Satay Series (chicken, beef, and lamb), Honey Chicken Wings on Stick, and Premium Lamb Chops. Crafted from the finest ingredients, these products offer consumers a convenient and delicious way to experience the rich and authentic flavors of Sabah in their own kitchens.

“We are thrilled to bring our ready-to-cook products to AEON, making it easier for families to savor the unique taste of Sabah,” said Datuk Koh Chung Jade. “Having Her Royal Highness Paduka Puteri Tunku Mariamz with us for this launch is an incredible honor, and her support, along with our shared values in CSR, has played a crucial role in our journey.”

The launch event at AEON Mall Cheras Selatan was a lively celebration, featuring product samples, exclusive promotions, and the opportunity for attendees to meet the Abang J team and learn more about the brand’s dedication to quality and innovation.

Abang J’s ready-to-cook products are now available at AEON stores nationwide (excluding Kuching), marking a significant step in the brand’s mission to share the authentic flavors of Sabah with households throughout Malaysia.

For more info, you can refer to this link https://aeonretail.com.my/

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